Launch follows ST’s recent acquisition of digital services division of Deloitte Canada’s fundraising services group

TORONTO, ON–ST (Stephen Thomas Ltd), Canada’s premier full-service marketing, brand and fundraising agency, today proudly announces the launch of STella!, its new digital fundraising division.

Following ST’s recent acquisition of the digital services division of Deloitte Canada’s fundraising services group, STella! is a culmination of ST’s legacy of excellence in fundraising and advanced digital expertise that positions the agency as a powerhouse specialist in the digital fundraising sector in Canada and the U.S.

With a team of seasoned professionals that includes data analysts, brand strategists, web developers, writers, and digital design experts, STella! will focus on crafting engaging online experiences and brand response fundraising tactics that drive results for clients. The division merges the strengths of ST’s original digital team with the expertise of Deloitte’s digital experts, ensuring a comprehensive suite of effective and cost-efficient digital fundraising solutions for clients.

“STella! is born out of a commitment to elevate our clients’ fundraising efforts by leveraging digital innovation and strategy,” says ST’s CEO, Paula Attfield (left). “With STella! living under the same roof with ST, clients can expect a truly integrated offering whenever it’s required, providing fundraising expertise across channels.”

Under the visionary leadership of Attfield, STella! Managing Director Philip King promises an enhanced end-to-end service offering for accelerated digital revenue growth. The division also boasts talents like Jessica Tiberio, Senior Director of Digital Fundraising Strategy, and Eugene Astone, Director of Digital Fundraising Innovation, who bring decades of combined experience in driving successful fundraising campaigns.

Joining STella! from Deloitte, an experienced team of digital experts who bring extensive knowledge of various digital fundraising tech platforms, ensuring personalized technical support and training for every client. This expertise extends to social and monthly donor acquisition campaigns, digital products, and email campaigns, among others.

Reporting to Bryan Tenenhouse, ST’s EVP, Chief Creative Officer, John Rocca will provide creative strategy and creative leadership to a seasoned team of writers, art directors and designers as STella’s Creative Director. John has extensive experience in agencies serving both commercial and non-profit clients for over 20 years. He has a proven track record of crafting award-winning integrated creative campaigns that generate real revenue growth for clients.

About ST
ST is a fully integrated agency specializing in offering strategic branding, marketing and fundraising services exclusively to the non-profit sector. ST’s goal is to collaborate with non-profit clients to help them raise more money with custom integrated digital and direct marketing strategies and implement them creatively across channels.

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