Complying with critical regulations
Contact centres face an “alphabet soup” of necessary rules and standards By Tim Critchley Complying with today’s data security and privacy regulations may not be at the very top of the “to-do” list for sales, marketing and customer service professionals. But for those who manage contact centres the times are …
How the GDPR impacts marketers
Challenging common misconceptions to understand Europe’s new privacy law By Cristina Onosé On May 25, 2018, the European Union (EU) implemented the General Data Protection Regulation (GDPR). The GDPR is the most significant new data privacy regulation to be introduced anywhere in the world in many years. Its new requirements …
New to peer-to-peer fundraising?
By GivingGateway / In Fundraising insights What is Peer-to-Peer (P2P) fundraising? As a concept, Peer-to-Peer fundraising is nothing new. Long before smartphones, tablets and wifi, volunteer fundraisers used all of the tools at their disposal to solicit and collect funds for a cause. In fact, kids would often take the …
Integral to any Peer-to-Peer fundraising campaign
By GivingGateway / In Fundraising insights The Peer-to-Peer (P2P) strategy, whether at a grassroots or major gift level, has always been at the heart of successful fundraising efforts. With the rise of 24/7 connectivity, social media and smartphone technology, Peer-to-Peer campaigns are more prevalent than ever, offering the ability to …
How to Ensure Peer-to-Peer Fundraising Success
By GivingGateway / In Fundraising insights As we have already established, Peer-to-Peer (P2P) fundraising is all about leveraging personal relationships to garner support for a cause. Board members and advocates such as current donors and volunteers are generally the first people you will recruit to your P2P campaign team. It …
Maximize Your Mid-level Giving Program
By Wes Moon One of the benefits of working at a company that serves a diverse pool of nonprofits around North America is that we at Wisely get a bird’s eye view of the sector as a whole. While many of our clients and the nonprofit industry as a whole …
5 Ways to Build a Relationship with New #GivingTuesday Donors
By Wes Moon Last week on #WiserWithWisely we discussed how to run a #GivingTuesday campaign for mid-level donors. This week, we’ll talk about building a relationship with the new #GivingTuesday donors that came through your campaign 🙂 When your nonprofit executes a #GivingTuesday campaign, it can bring you a wider …
How to Use a Drip Campaign to Steward #GivingTuesday Donors
By Wes Moon …. and secure a second gift! It is a perfect time for nonprofits to go the extra mile for their new #GivingTuesday donors and work towards building a meaningful relationship. Last week we went over some ways to cultivate a relationship with new mid-level donors from Giving …
Stay in Touch with Your Donors
Stay In Touch With Your Donors: 7 Easy Ways By Wes Moon The last couple of weeks, we’ve been sharing year-end fundraising tips to help your nonprofit finish the calendar year strong! To stay in touch with your donors is important all year, but it’s especially important at year-end when …