Market Research

By Russell James III, J.D., Ph.D., CFP® My career has always focused on charitable giving. This was true in my practice experience, my research, and my teaching. But I’ll admit it. I never planned to study story.  I was always more of a “numbers guy.” My law practice focused on …

VANCOUVER, BC–The number of Canadians donating to charity—as a percentage of all tax filers—is at the lowest point in 20 years, finds a new study published by the Fraser Institute, an independent, non-partisan Canadian public policy think-tank. “The holiday season is a time to reflect on charitable giving, and the …

Centre Wellington ranked Canada’s most generous city per capita in 2024 for a second year in a row TORONTO, ON–CanadaHelps, the country’s largest online platform for donating and fundraising, has named Centre Wellington, Ontario as Canada’s most generous city among Canada’s top 200 most populated cities in the country, based …

LegalWills Highlights Increased Interest in Philanthropic Bequests Among Canadians OTTAWA, ON–A new study conducted by LegalWills, a leading provider of online estate planning services, has uncovered significant trends in charitable giving among Canadians. The findings shed light on how more Canadians are incorporating charitable donations into their estate plans, reflecting …

Bloomerang’s second edition report shows the latest in donation trends across generations and what drives donors to stop giving in the U.S. NDIANAPOLIS, IN–Bloomerang, a leading donor, volunteer, and fundraising management platform, released the second edition of its Generational Giving Report. This comprehensive study, analyzes responses from more than 1,000 …

By Steve Lloyd Over the past year I’ve been reminded too often that a published obituary may be when deceased individuals ask for donations to be made in their name. Sometimes, it’s the family that decides to honour a charity or nonprofit by requesting donations in the name of the …

Despite being able to receive as much as a 49 percent tax credit, almost one-third say they won’t be claiming charitable donations on 2023 income tax returns TORONTO, ON–CanadaHelps, the country’s largest platform for donating and fundraising online, today released the results from a new Ipsos poll that suggests many …

Nearly half of unpaid family caregivers under 55 spend more on monthly care-related costs than groceries, childcare, and phone and internet bills CALGARY, AB–As economic conditions continue to tighten across the country, Canada’s unpaid family caregivers are facing disproportionate additional monthly costs compared to non-caregivers. According to a recent survey …

Subscription-based giving and securities donations are on the rise as two in ten Canadians turn to charities for essential services such as food and shelter TORONTO, ON–CanadaHelps, the country’s largest platform for donating and fundraising online, has released its annual year-end report today, highlighting an uptick in subscription-based giving as …

Report grades each province and territory; sets out measurable poverty reduction road map OTTAWA, ON—Poverty in Canada is entrenched, deepening, and impacting low-income and vulnerable people in every region of the country according to Food Banks Canada’s inaugural release of the Poverty Report Cards, which call for much-needed action from …