New to peer-to-peer fundraising?
By GivingGateway / In Fundraising insights What is Peer-to-Peer (P2P) fundraising? As a concept, Peer-to-Peer fundraising is nothing new. Long before smartphones, tablets and wifi, volunteer fundraisers used all of the tools at their disposal to solicit and collect funds for a cause. In fact, kids would often take the …
Integral to any Peer-to-Peer fundraising campaign
By GivingGateway / In Fundraising insights The Peer-to-Peer (P2P) strategy, whether at a grassroots or major gift level, has always been at the heart of successful fundraising efforts. With the rise of 24/7 connectivity, social media and smartphone technology, Peer-to-Peer campaigns are more prevalent than ever, offering the ability to …
How to Ensure Peer-to-Peer Fundraising Success
By GivingGateway / In Fundraising insights As we have already established, Peer-to-Peer (P2P) fundraising is all about leveraging personal relationships to garner support for a cause. Board members and advocates such as current donors and volunteers are generally the first people you will recruit to your P2P campaign team. It …