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We spoke to Pamela Mollica, EVP Marketing & Communications, and Mitchell Praw, Director, Brand Marketing, about the recent launch of the new ‘It takes a society’ brand platform for the Canadian Cancer Society. Here’s what they shared: FOUNDATION: The Daffodil and the Canadian Cancer Society (CCS) brand has a lot …

Each issue Foundation Magazine provides a mini-profile of five people whose work and commitment make Canada a more liveable country. We thank them for their service.   Lead donor Sanjay Malaviya is a big reason for a major change in the way Paralympians are recognized and rewarded. His family foundation’s …

Sometimes an historic plaque which recognizes the volunteer efforts or donation programs that help communities aren’t about an individual but commemorate and honour a larger force—the community which pitches together with positivity, passion, and an openness to new ideas. Julie Kusiek, one of the founding members of QA Crossroads, a …

Mexico has a long tradition of charity. In the last 20 years, charitable organizations have expanded to include fields like the environment and human rights. However, tax incentives were limited to only a few charitable purposes, despite the emergence of organizations in new public interest fields that influenced public policy …

By George Irish “We tend to overestimate the effect of a new technology in the short run and underestimate its effect in the long run.” This insight, by technology futurist Roy Amara during the microcomputer revolution of the late 20th century, sheds some light on where we find ourselves in …

By Mark Halpern, CFP, TEP, MFA-P Charities often focus their fundraising efforts on current gifts received in cash, cheques and credit cards. Those are in fact the costliest and least tax-effective ways to give. There are better ways to enhance donations by facilitating smart tax planning by donors. This can …

By Mary Calahane We humans are quirky. You know fundraising is never as simple as asking for donations. Behind your ask is a world of study. We think about our language. We consider exactly what we’re asking for and why. And we keep the language clear and simple. We’re straightforward …

By Kathleen Provost As a professional fundraiser I am struggling to determine my role in the next iteration of philanthropy, to reflect our current reality. Over the last few years I have been researching and reporting back on our ever-evolving sector as it transforms post pandemic. I was inspired by …

Plan will help build a world-class Aquarium and Conservation Center MELBOURNE, FL–East Coast Zoological Foundation (ECZF) announces a $2.5 million gift from Blain and Annette Nelson that will play a pivotal role in funding the Canaveral Locks exhibit at the future Aquarium and Conservation Center in Port Canaveral, Fla. The …

Donation brings successful Youth Ready Program to Africa and deepens its proven impact in Latin America; Donation supports program delivery to help African youth, who account for 60 percent of continent’s jobless One of the largest-ever philanthropic gifts to an international NGO in Canada TORONTO, ON–The Barrett Family Foundation invested $30 …